How Much Should a Business Website Cost in India? An Honest Breakdown
This is the question every business owner asks and almost no agency answers in public. So here's the honest version, from someone who builds websites for a living and has seen what every price band actually buys.
The ₹8,000–₹25,000 band
This buys a template. Someone installs a WordPress theme or a site-builder layout, swaps in your logo and photos, and hands it over. It's not a scam — for a business that just needs to exist online, it's fine. But understand what you're getting: nobody wrote your copy (you did, or the template's placeholder text stayed), nobody thought about what a visitor should *do* on the page, and when something breaks in a year, the person who built it has moved on.
The ₹40,000–₹1.5 lakh band
Now someone is actually designing for your business. Custom layout, copy written for you, pages structured around your services, basic search optimization. Most decent freelancers and small studios live here. The gap to watch: what happens after launch. At this band the site is usually delivered as a finished object — beautiful on day one, untouched by day 400. Websites age like food, not like furniture.
The ₹2 lakh+ band
Agency territory. Strategy workshops, brand systems, custom development, sometimes genuinely excellent work. Also sometimes the same ₹1 lakh website with better meetings. The honest differentiator at this level isn't polish — it's whether the agency is accountable for *outcomes*. Rankings, enquiries, bookings. If the proposal talks only about deliverables and never about what happens after launch, you're buying an expensive brochure.
The real cost of a website isn't the build price. It's the enquiries it fails to capture every month after launch.
Where the money actually hides
A few line items that separate a site that earns from a site that exists: copywriting (most builds skip it entirely — design gets 90% of the budget, words get none, and words do the selling), speed (a beautiful site that loads in six seconds on a phone in Tier-2 India is invisible), search structure (rankings are mostly decided by how the site is built, not by 'doing SEO' later), and maintenance (who updates it, answers its enquiries, publishes to it? If the answer is 'you', be honest about whether you will).
The question that matters more than price
Don't ask 'how much for a website?' Ask: **'who works this website after it goes live?'** Every band above can produce a good-looking site. Almost none of them include anyone staying behind the counter. That gap is exactly why we built Kodazy the way we did — the same system that builds the site stays on as its staff. Whatever you decide, ask any vendor that one question and watch how they answer.
We don't publish a price list because every engagement is scoped on a call — but most cost less than one hire, and we'll tell you a number quickly once we've seen your situation. Start by feeding your current site to KODA on the homepage; the review is free and honest.